.ytvideo {
    background-position: center;
    background-repeat: no-repeat;
    background-size: cover;
    position: relative;
    display: inline-block;
    overflow: hidden;
    transition: all 200ms ease-out;
    cursor: pointer;
}

.ytvideo .play {
    font-size:100px;
    color: #CD201F;
    position: absolute;
    top: 50%;
    margin-top: -50px; /* half icon's height */
    left: 50%;
    margin-left: -50px; /* half icon's width */
    z-index: 1;
    opacity: .8;
    filter: alpha(opacity=80);
    transition: all 0.2s ease-out;
}

.ytvideo .play:hover {
    opacity: 1;
    filter: alpha(opacity=100);
}